How white-label digital signage can expand your offering
- On March 2, 2023
- 0 Comments
In today’s hypercompetitive business world, branding is important. It adds to the uniqueness of a business and directly impacts the customer’s perceived value of it. White-label digital signage solutions present the opportunity for customizing your digital signage platforms to make a lasting impression on customers.
At Keyser, we have a long history of providing digital signage technology and services to retailers, restaurants, and other businesses. Additionally, we provide white-label signage solutions for other digital signage companies in the industry. With Keyser, you have access to user-friendly digital signage products with a dynamic list of features.
Why invest in white-label digital signage?
White-label digital signage allows companies to make their own name, and own logo front and center, without worrying about the distraction of another brand name. But that’s only the tip of the iceberg in terms of the advantages associated with white-label signage. There are a host of reasons why investing in white-label digital signage might be the right choice for you and your business, including:
Developing a new platform or solution from scratch can be expensive. You need to put together a team that can create the solution, test it, and maintain it. Of course, you’ll also need to fund the team. This sounds like an inefficient use of resources, plus you also have to factor in the fact that you aren’t certain that the solution created by your team will accomplish its intended purpose.
If you don’t have the resources to manufacture the hardware or certain types of signage, and the price of buying Samsung or Peerless is out of budget, why not get it from another reputable supplier? You get an advanced signage option for your clients and market it under your brand name.
So why trouble yourself when you can get a readily available solution? Keyser’s white-label digital signage software creates effective solutions for your business solutions for both small and large businesses. Our white-label services are priced competitively.
Every client wants their needs to be taken care of reliably. You can add white-label digital signage software to your portfolio to foster great business relationships with your customers. If they are using multiple screens when interacting with your products, a software solution can enhance their experience. Satisfying your customers’ needs helps establish a long-term relationship with them.
To achieve this feat, you need the right white-label partner. With Keyser, you know what you are getting. We have been a signage provider for major businesses for decades, so our technology is top of the industry. You’ll know you’re giving your clients what they are looking for.
White-label digital signage services can help improve the reputation of your business. If you are a small business looking to grow quickly, white-label solutions may just be the thing to take you to the next level. When investors see that you have your own brand name on top-of-class digital technology, it makes your company look bigger, and more successful, and adds a level of credibility to your signage business.
However, to be successful, you need to partner with an industry-proven white-label digital signage provider. With the right partner, you can offer the service fulfillment needs of your customers by minimizing vendor clutter. You can be the one-stop solution for all the signage needs of your clients.
Expand your offering
Digital signage is being expanded to all types of businesses and uses cases. Many companies have expanded their offerings to meet the demands of multiple industries. If you only manufacture one type of signage, for example, menu boards, you can open your business up to a wider audience by relying on white label signage for kiosks, drive-thru menu boards, interactive signage, video walls, in-window signage, etc.
In short, as a white-label reseller, you can incorporate more services into your portfolio without spending a lot of time in the process. Remember, when you offer more products, you’re more likely to gain a competitive edge and increase your customer base.
White-label digital signage offers you value-added pricing opportunities. You understand your market, its demand, and the pricing by different players in your niche. When you white label your products, you are totally free to set your own pricing when selling to your customers. Generally, white-labeled products tend to have high-profit margins.
Factors to consider when choosing a white-label partner
Before choosing a white-label partner, there are things you need to consider. For starters, you should look at the security of the product and whether there are measures to prevent any software vulnerabilities.
The white-label digital signage software also needs to be reliable. It needs to be able to operate as seamlessly as possible. If for any reason, the screen fails to work or Wi-Fi goes down, your partner should be able to handle the issue and work efficiently to resolve it as soon as possible. The longer your digital signage solution is down, the more revenue you will lose.
Lastly, determine whether a potential white-label partner has experience working in your industry. Do they have the personnel and resources to scale up by adding or removing displays? How many businesses in your industry have they dealt with over the years? Are they ready to grow with your business?
Check the testimonials of their solutions, check out the solution yourself, and test it out with your customers to determine how effective it is.
Choose Keyser for digital signage solutions
Keyser is one of the leading providers of digital signage solutions. We have over 50 years of experience delivering digital signage products as well as offering installation and maintenance of the displays.
Our custom-designed displays are featured across a wide range of businesses, both big and small, including restaurants and retailers. Our goal is to transform the face of modern technology with each of our digital displays. With Keyser, you know you will be getting the right digital signage solutions for your business.
Interested in white-label digital signage? Contact Keyser.